Actress Shay Mitchell Launches an Affordable Line of Baby Essentials That Every New Mom Needs When On the Go

Shay Mitchells daughter and newfound motherhood are already inspiring the entrepreneur. As the new mom revealed on Instagram, her company Béis is launching their first-ever line of baby essentials.

From a diaper bag (that doesn’t look like a diaper bag) to a stroller caddy and a bottle cooler, Mitchell’s latest creative adventure is geared toward all the essentials on-the-go moms need. And she’s keeping it stylish and affordable. The company even created a quick video to show mom’s how the bag works in all its glory. Watch the entire video below.

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Via a press release issued by Béis, and shared by People, Mitchell says the “collection is all about merging function, fashion, and value.” As the actress explained the diaper bag, the stroller caddy, and the bottle cooler all go together, but they can also all be used separately.

Shay Mitchell Creates an Affordable Diaper Bag That Doesn’t Look Like a Diaper Bag

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Taken on 35mm. (at least the app version of one)

A post shared by Shay Mitchell (@shaymitchell) on

“The stroller caddy insert not only keeps the inside of your baby bag even more organized but also serves as a perfect grab-and-go bag for quick errands that don’t require a full bag,” the press release continued. And as Mitchell revealed on Instagram, the bag also comes with a chic teething ring.

The collection can be found and purchased on Béis‘ official website or at Nordstrom. The diaper bag with all the bells and whistle sells for $168. According to the website, “the anti-diaper diaper bag, is a bag with enough function to tote around all your baby-mama needs and chic enough that NO ONE will ever suspect you’re carrying around a week old dirty diaper!” The description then goes through all the things the diaper bag can do:

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Breast friends

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“Complete with every essential needed for that dreaded diaper change; changing pad with pocket for wipes & diapers, an odor-proof pouch, a teething ring to keep the babe from squirming and a pacifier pouch to easily reach that must have plug! And there’s MORE!”

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This baby was Björn to travel ????

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Not to mention it also “comes with 4 different sets of interchangeable straps; stroller straps, an adjustable shoulder strap, 2 flat shoulder straps and chain straps for when you’re feeling fancy!”

You can also buy the stroller caddy for just $38 and the bottle cooler for only $28. Not to mention, some of the products from the new line are modeled by Mitchell and her baby girl, Atlas.

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